Social media is a critically important component of any web marketing campaign. Not only does a well-developed social media strategy help foster meaningful relationships between businesses and customers, it also offers positive SEO benefits. Consider the following statistics: Both Google and Bing have confirmed that they take tweets, likes, shares and even the “social authority” of a user into consideration in their search algorithms, and social metrics are well correlated with higher search engine rankings.
If you haven’t developed your social media strategy yet, now is the time to get started. Get ahead before your competitors surpass you! Our Approach We meticulously track all key performance indicators of a social media campaign while keeping the “social” aspect of social media marketing in mind.
A great social media strategy isn’t just about numbers and measurable factors – it’s about relationship building and sharing information. We view social media marketing as not simply a method of promotion, but a vital channel for customer service. Interaction through social media encourages a genuine connection between a brand and its customers. Your social media marketing manager will stay vigilant to capture every opportunity to cultivate those relationships.
Whether your goal is to boost your existing social media marketing efforts, increase brand recognition, ignite your community, or simply attract more likes and followers to your social media accounts, we will develop a custom social media marketing strategy which is right for you.
- Increase brand reach by expanding fans and followers
- Assist with customer relations, feedback, and complaint resolution
- Extend a social media marketing plan by developing & promoting contests, giveaways, coupons, special offers and more
- Create and share content to attract likes, shares, new followers and links
- Increase website traffic through social sharing
- Promote a social media marketing campaign which fits your needs and budget.